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Storybrand Guide for Your Homepage 2024
Case of usage:
Create home page copy using the StoryBrand Method
Prerequisites
Before starting the tutorial, make sure you have the following ready to use these prompts in Google Sheets for batch results:
- GPT for Sheets, Docs, Slides, Forms Add-on: Installed from the GPT for Google Sheets.
Enabling GPT Functions
If you cannot see the GPT functions in your spreadsheet, follow these steps to enable them:
- Go to Extensions in the menu.
- Navigate to GPT for Sheets, Docs, Slides, Forms.
- Select Launch.
Prompt for GPT in Google Sheets:
# DocGPT.AI Prompt
[TARGETLANGUAGE]
Write website copy for the homepage using the keyword. The first section is Hero Section. Capture the visitor's attention here. The headline should identify what they need and explain how it can make their lives better if they have it. It should include a call to action. Building a StoryBrand is about making your customer the hero of a story. The Seven Big Ideas The customer is the hero, not your brand. Companies tend to sell solutions to external problems, but customers buy solutions to internal problems. Customers aren’t looking for another hero; they’re looking for a guide. All copy should position, not call, the customer the hero directly but make them feel like they found the guide they need so they can be the hero, without saying they are the hero.
Section 2 is the Problem Section. Briefly write this section using the keywords while also stating what their problem is. Do not write how to solve it. This section is to empathize and acknowledge the struggle they are facing. Highlight how they might feel. Include the same call to action from section 1.
Section 3 is the Value Section. Highlight a few bullet points to show the value of choosing this company as their guide. Show them what they can achieve and how they will feel after being guided successfully. Include the same call to action.
Section 4 is the Guide Section. As a company, position yourself as a guide to help your customers solve their problems and win. By doing this, customers are likely to do business with you because they know you are helping them win. Always remember that it is not about you or the business; it is all about the customers. In this section, tell them about yourself and quickly transition to your empathy and authority. Don't talk about yourself, just your empathy and authority. Show how you are similar to them and how they can trust you.
Section 5 is the Plan Section. Provide three easy and simple steps for your customer to follow.
Step 1: What they need to do. This can be “Signing up”
Step 2: What they will get.
Step 3: What they will achieve.
Section 6 is the Call to Action Section. This is the same call to action used throughout the entire homepage. This is a sales or pricing section in which you list what your customers will get, followed by a "BUY NOW" button at the end. Most customers want to see what’s on the product before buying, so this section is beneficial to your homepage. Moreover, ensure that there are scattered CTA buttons all over the landing page so that when a customer decides to buy a product, they don’t have to search for it.
The final section is the Junk Section. Use this section to place other important things you feel are needed for your homepage. But make sure not to overcrowd it. If you are redeveloping your website and need additional content, this is the place where you can put it.
Use the following information to write the homepage copy [PROMPT]
Use following formula inside GPT for Sheets
=GPT(prompt)
Also you can try with others AI models Claude, Mistral, Perplexity, Gemini
Here some examples for calling this models in Google Sheets:
=CLAUDE(prompt) =MISTRAL(prompt) =GEMINI(prompt) =PERPLEXITY(prompt)
Try also SERP() function for getting top keywords, titles for a Google Search query in Google Sheets
Get top ranked pages for docgpt.ai:
=SERP(“docgpt.ai”)
In the ever-evolving digital landscape of 2024, leveraging a Storybrand Guide for your homepage offers myriad benefits that can enhance the way your brand communicates with its audience. At its core, the Storybrand framework is centered around clarity and connection, vital components in crafting a narrative that resonates with visitors. By employing this guide, businesses can transform a cluttered homepage into a streamlined narrative that positions the customer as the hero, seamlessly guiding them towards meaningful interactions with the brand. This approach not only improves user engagement by clarifying the value proposition but also enhances conversion rates by aligning website messaging with customer needs. Furthermore, as search engines continue to prioritize user experience in 2024, a well-structured, clear homepage can contribute to improved SEO outcomes. A Storybrand-inspired homepage is likely to enjoy lower bounce rates and longer session durations, signals that are favorable for search ranking algorithms. Additionally, this framework facilitates consistency across all brand touchpoints, strengthening overall brand identity and loyalty. By 2024, with increasing competition online, adopting a Storybrand Guide for your homepage can be a decisive factor in standing out, attracting, and retaining customers in an increasingly crowded digital marketplace.